For people not experienced in martial arts (or Japanese) the word Dojo may seem strange or unusual.  What is a dojo?

Wikipedia defines it as:

A dojo (道場, dōjō^?) is a Japanese term which literally means “place of the way“. Initially, dōjōs were adjunct to temples. The term can refer to a formal training place for any of the Japanese do arts but typically it is considered the formal gathering place for students of any Japanese martial arts style to conduct training, examinations and other related encounters.

The concept of a dōjō as a martial arts training place is a Western concept; in Japan, any physical training facility, including professional wrestling schools, may be called dōjō depending on the context.

From our point of view a dojo is a place where you can improve yourself.  We decided to call this initiative Profit Dojo because it offers the opportunity to improve yourself and the way you run your business, helping you to generate more profits.